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How your firewall can destroy your search engine rankings

Poorly configured firewalls can block search engine spiders. If you use the wrong configuration, Google, Yahoo, MSN Search and others might not index your website.

Why Jim didn't make profit with his Internet business, part 2

Two weeks ago we told you about Jim who didn't make profit with his Internet business because he used the wrong keywords. We gave you a list of popular keyword search engines that help you to find the right keywords for your website. This time we'd like to inform you about more unknown ways to find the right keywords for your site.

Insider information about Google's ranking algorithm

The New York Times has recently published an article about Amit Singhal. Amit Singhal is in charge of Google's ranking algorithm. The interview reveals some interesting facts about Google's ranking algorithm.

Tips & Information

PageRank

PageRank is a family of algorithms for assigning numerical weightings to hyperlinked documents (or web pages) indexed by a search engine. Its properties are much discussed by search engine optimization (SEO) experts. The PageRank system is used by the popular search engine Google to help determine a page's relevance or importance. It was developed by Google's founders Larry Page and Sergey Brin while at Stanford University in 1998. As Google puts it:

PageRank relies on the uniquely democratic nature of the web by using its vast link structure as an indicator of an individual page's value. Google interprets a link from page A to page B as a vote, by page A, for page B. But Google looks at more than the sheer volume of votes, or links a page receives; it also analyzes the page that casts the vote. Votes cast by pages that are themselves "important" weigh more heavily and help to make other pages "important."